One of the better success stories as far as discount airlines in the US is concerned has to be Jetblue (Nasdaq:JBLU). It has concentrated its operations mainly on US destinations, but it has also added certain areas like the Carribean, the Bahamas, Bermuda & Mexico. One of the common things dragging the whole airline sector down is the high cost of oil. This sector is definitely bleeding and the end is nowhere in sight.
To see that JBLU is not spared from this common affliction in the industry, all one has to do is take a look at its chart. It reached its all-time high back in 2003 at $31.4345. Its been downhill ever since then. It's been in a slow descent up to the 4th quarter of 2007 and has suddenly dropped in November. It has gone into the consolidation phase since November, creating what looks like a sexy descending triangle, ripe for the picking of short sellers.
It has been consolidating as the MACD will show us as it has been oscillating around the zero line. The price has been dampened and is currently below all three moving averages, which are all in the bearish order.
So what's left for a trader to do? Like a wild animal in the safari hunting its prey, we wait until we see an opening. That opening would be when JBLU breaks the support of $4.39. When it continues its downtrend, we are targetting JBLU to fall to $2.51, giving us a potential return of 42%.
I know I heard the saying that we shouldn't kick anyone when they're down. In business, especially in trading, it's every person for themselves.
Mayday, mayday, JBLU coming in for a crash landing!